Lesson 4 of 9 · about 17 minutes
Verifying Everything AI Tells You
You'll be able to
- Explain why AI tools invent citations, quotes and numbers that look real
- Know the fixed routine for checking a link, a quote and a number
- Understand how a claim ledger sorts each claim into verified, corrected or cut
- Know what Source Checker and Article Values Graph check, and what they leave to a human reader
A language model predicts likely text. A citation is text. So when a model needs a source to finish a sentence, it can produce one with the right shape: a plausible author, a plausible title, a URL on a real domain. Sometimes the source is real. Sometimes it is a confident fiction. The model has no internal flag that tells the two apart, and neither does its tone.
So every link, quote and number that came through an AI tool needs a check against the original before anyone repeats it at a meeting, in testimony or online.
How often it goes wrong
| Study | What was tested | Key finding |
|---|---|---|
| Tow Center, Columbia, March 2025 | 8 AI search tools, 1,600 queries asking for a news article's headline, publisher, date and URL | More than 60 percent incorrect overall. Grok 3: 154 of 200 citations led to error pages. Tools cited syndicated copies on sites like Yahoo News instead of the original. |
| EBU and BBC with 22 public broadcasters in 18 countries, October 2025 | More than 3,000 answers about news from ChatGPT, Copilot, Gemini and Perplexity, in 14 languages | 45 percent had at least one significant issue. 31 percent had missing, misleading or wrong attribution. 20 percent had major accuracy problems, including invented details and outdated information. Gemini: 76 percent. |
Products improve, and these numbers will age. The pattern has held across studies, though: errors are common, and they arrive in the same calm voice as correct answers.
Real damage has followed. In May 2025, a summer reading list in a syndicated insert printed by the Chicago Sun-Times recommended 15 books. The first ten did not exist, though several were credited to real, famous authors. The freelance writer told 404 Media he had used AI and not checked it. One unchecked list, and two newspapers that ran the insert had to apologize in public.
How it fails
| Failure | What it looks like | How you catch it |
|---|---|---|
| Invented source | A report title, case, study or book that does not exist | Search the exact title on the publisher's own site. No hit, no source. |
| Real source, wrong claim | A working link to a real page that never says what the AI says | Open it and search the page for the key number or phrase. |
| Fabricated or smoothed quote | Words in quotation marks that the person never said, or said differently | Find the exact words in the recording, transcript or document. |
| Wrong number | Transposed digits, wrong year, wrong column, wrong unit, math error | Go to the page. Redo the math yourself. |
The routine
The standard check is a claim ledger. Every factual claim in a document gets a row. Each row is checked against the original and ends as verified, corrected or cut.
A claim ledger for a parks levy handout
| Claim in handout | Where the AI said it came from | What the source actually says | Status |
|---|---|---|---|
| Parks budget rises 15.1 percent | Budget p. 12 | $610,000 to $702,000; I computed 15.1 percent | Verified |
| State audit found "repeated" cash-handling problems | Link to state auditor report | Report covers a different county | Cut |
| Director said pools "cannot open without the levy" | AI meeting summary | Recording at 1:14:20: "might not open on time without the levy" | Corrected |
| Park use up 40 percent since 2020 | AI search, linked a news story | News story cites a 2023 city survey; survey says 24 percent | Corrected, cite survey |
Look at the third row. "Cannot open" and "might not open on time" are different claims. Anyone who heard the meeting would catch it, and so would the director. AI tools smooth spoken language into firmer statements because firmer statements are more common in the text they learned from. This is exactly how a fair account becomes an unfair one.
The fourth row shows the other habit: AI search often points to a news story about a document. The trail ends at the document itself. If the news story got the number wrong, the document shows it.
Link checks, step by step
- Click the link. Does it load? Is it on the agency's or publisher's own domain?
- Is it the right document: right year, right agency, final version, not a draft?
- Search the page (Ctrl+F or Cmd+F) for the number or key phrase. Read the paragraph around it.
- Does the paragraph support the sentence, including its strength? "May," "about" and "up to" matter.
- The page or section goes in the ledger.
Quote checks
Any words inside quotation marks must match a recording, a transcript checked against the recording, a document or your own notes from a conversation you had. If an AI tool supplies a quote and it can't be found, treat it as never said. Paraphrasing it doesn't help; a paraphrase of an invented quote is still invented.
Number checks
The check happens on the page: the year, the unit (thousands? millions?) and the column. Any math gets redone with a calculator. Lesson 5 goes deeper on this.
The second pass: Jeff's tools
Two of Jeff's free tools work as a backstop after a hand check. They catch the things tired eyes miss. They do not replace the reading.
- Source Checker takes a URL or pasted text. It fetches every link to see whether it still works, assesses each citation for whether it is the original record or a retelling of someone else's work and whether a better source exists, and lists statements of fact that have no source. It leaves out opinion, argument and firsthand experience from that list. A first check of a heavily cited piece can take a couple of minutes because links are fetched live.
- Article Values Graph maps the ideas in a piece as a graph, with circle size showing how much each idea carries the argument, and colors each idea by how the piece treats it: promising, dangerous, contested, neutral, or an omission a reader would expect. Its grades are backed by quotes from the piece. The page sets it apart from AI detectors: it ignores who wrote the piece and looks at the thinking and evidence. It shows whether a piece leans on an idea the ledger can't support.
A link flagged as a retelling has an original somewhere behind it. A fact listed with no source either has one waiting to be found or should not be repeated. And a big circle in Article Values Graph for an idea with no row in the ledger is an idea carrying weight it hasn't earned.
Common mix-ups
- Claim: AI detectors can tell you whether a document or quote is fabricated. What the evidence shows: OpenAI shut down its own AI-text classifier in July 2023 for low accuracy; it flagged only 26 percent of AI text and wrongly flagged 9 percent of human text. Detectors don't check facts anyway. Sources do.
- Claim: If several AI tools give the same answer, it's confirmed. What the evidence shows: Tools draw on overlapping web text and can repeat the same error. Agreement among models is not a source.
- Claim: Errors only happen with obscure topics. What the evidence shows: The EBU study used mainstream news questions and still found significant issues in 45 percent of answers.
Reporting angle
When an official, a campaign or a group cites a statistic in public, ask where it came from. More and more often the honest answer is "a chatbot." Request the underlying document. If a public body adopts a report or policy that cites sources, check every citation; an agency report with invented references is a story about how decisions get made.
Research angle
- Tow Center: AI Search Has a Citation Problem: the March 2025 test of eight AI search tools, with the error rates by tool.
- InfoDocket: BBC/EBU study summary: the October 2025 study of AI assistants and news accuracy.
- Axios: Chicago reading list with fake titles: the May 2025 report.
- NPR: AI-generated summer reading list: how the list reached print.
- Source Checker: a Journal Tools page for checking a claim against its source.
- Article Values Graph: a Journal Tools page for checking an article against its values.
Check yourself
1. In the EBU and BBC study released October 2025, what share of AI assistant answers about news had at least one significant issue?
45 percent of more than 3,000 answers had at least one significant issue. 76 percent was the figure for one assistant, Gemini, and 20 percent was the share with major accuracy problems.
2. An AI answer cites a real, working link to a state agency report. What have you verified so far?
A live link proves the page exists. Tools often attach real links to claims the page never makes. Find the supporting sentence or the claim is unverified.
3. What happened with the summer reading list printed in a Chicago Sun-Times insert in May 2025?
The first ten of 15 books were fabricated and attributed to real authors. The freelance writer told 404 Media he used AI and did not fact-check.
4. An AI summary of a meeting quotes the mayor saying the rate hike is 'the only responsible choice.' What confirms the quote?
A quote is a factual claim that a person said exact words. AI tools smooth and invent wording. Only the recording or transcript settles it.
5. What does Jeff's Source Checker do?
Source Checker audits sourcing: link reachability, whether each source is the original record or a retelling, and unsourced statements of fact.
6. Why is asking the same chatbot 'Is that accurate?' a weak check?
The model checking itself is the same process that made the error. Verification means going to the document, the recording or the person.
Terms in this lesson
- Hallucination
- A confident AI output that is false or unsupported, such as an invented citation, quote or number.
- Fabricated citation
- A reference to a source that does not exist, or a real source that does not say what is claimed.
- Syndicated copy
- A republished version of an article on another site, such as a news aggregator, instead of the original publisher.
- Claim ledger
- A list of every factual claim in a document with its source, location and status: verified, corrected or cut.
Sources
- Tow Center for Digital Journalism: AI Search Has a Citation Problem (March 6, 2025) checked 2026-10
- InfoDocket summary of BBC/EBU News Integrity in AI Assistants study (October 22, 2025) checked 2026-10
- Axios: Chicago paper's reading list full of fake, likely AI-generated titles (May 20, 2025) checked 2026-10
- NPR: How an AI-generated summer reading list got published in major newspapers (May 20, 2025) checked 2026-10
- OpenAI: New AI classifier for indicating AI-written text (discontinued July 20, 2023) checked 2026-10
- Jeff A. Pierson: Source Checker checked 2026-10
- Jeff A. Pierson: Article Values Graph checked 2026-10