馃帗 Journalism Training
Courses

Social media

馃挰 Posts and Content for Social Media

Write posts that carry one point and the proof behind it, turn a single article into a week of material, keep a calendar you can actually stick to, handle comments without feeding trolls, and read your numbers for what they really say.

7 lessons 路 about 1.5 hours 路

Start lesson 1

  1. 1How the Platforms DifferWho uses each major platform, what kind of post travels there, how each one treats links, and the current limits on length and image size.14 min
  2. 2Anatomy of a PostBuild a post from a first line that stops the scroll, one point, a receipt, a clear ask, a well-placed link and only the hashtags that help.12 min
  3. 3One Article, a Week of PostsBreak one reported article into a week of separate posts: pull quotes, a chart, a document image, a short reel and a thread.13 min
  4. 4A Content Calendar You Can KeepSet a posting pace you can hold for a year, batch the work into one or two sittings, and run it from a one-page weekly table.11 min
  5. 5Comments, Moderation and CommunityDecide which comments get a reply, which get ignored, which get hidden or blocked, and how to keep records when someone crosses the line.13 min
  6. 6Rebutting a False Claim Without Spreading ItCorrect a bad claim using the truth sandwich, verify before you post, choose between a screenshot and a quote-post, label AI images and fix your own mistakes in public.13 min
  7. 7Reading the NumbersTell reach, views, engagement, follows and clicks apart, decide which ones matter for a civic writer, and stop chasing the ones that don't.12 min